Unilever - Streamlined versioning for global products.
Unilever renews for 2022.
Unilever Professional is home to some of the world’s most trusted brands - used and bought by millions around the globe.
Since 2021, ReMake has been working with Unilever Professional to streamline their content versioning process; helping scale campaigns across Europe and APAC regions for brands like Cif and Domestos.
The Challenge:
Marketing the world’s leading consumer goods brands is no small feat.
For Unilever Professional that means multiple campaigns per month, requiring a consistent stream of personalized content adaptations across a span of different territories and regions.
Getting that content out with speed and scale is pivotal - a challenge that left Unilever Professional in search of an automated in-house solution. Enter ReMake.
The Solution:
Our brutally simple platform has plugged seamlessly into Unilevers’s existing workflow, empowering their in-house producers and teams to version and localize new video and static content instantly, on a global scale.
Giving control back to the client is central to ReMake’s appeal - allowing global brands with industry-leading in-house teams to both tightly control, and scale their story, across territories.
As Deniz Yamanel, Marketing Director at Unilever Professional, puts it; "We've found ReMake to be really user friendly, enabling us to localize content quickly and efficiently".
The Outcome:
Since joining ReMake, Unilever Professional has used the platform to deliver campaigns for over 60 products, in 15+ territories across Europe, with some of the world’s most famous household brands. An impressive start to what's proving to be an epic journey.
At ReMake we are really excited to see the Unilever Professional team continue to leverage the platform to accelerate timelines, remove process barriers and make it easy to tell their story, everywhere.